Walmart Apologizes For ‘Own The School Year Like A Hero’ Sign Over Gun Display Case!

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Walmart: a place to get all your back-to-school shopping done… if you’re the protagonist of a post-apocalyptic YA novel.

The retail giant is under fire after someone snapped a photo of a gun display in one of its stores underneath a sign that reads, “Own the school year like a hero.”

Since the photo went viral this week, the company has been scrambling to find out which of its stores put up the sign that many are calling offensive.

Photo: Walmart’s Website Described Product As ‘N-Word Brown’

After investigating the matter, Walmart reports that the sign seems to have been taken from a separate store campaign — one unrelated to firearms — and that corporate is trying to find out if a worker or shopper is responsible for making the switch.

Online reaction has been heated, needless to say, with many responders referencing school shootings and Besty DeVos‘ prophesied grizzly bear attacks:

The company was swift to apologize for the “horrible” mishap and locate the store in question (it was reportedly taken at a location in Evansville, Indiana), tweeting:

[Image via Twitter.]

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